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Add your agency as a partner in Meta Business Suite

In Meta Business Suite, open Settings › Partners, click Add, then Give a partner access to your assets. Enter the business portfolio ID your agency sent you and share your ad account, Facebook Page, Instagram account and dataset (Pixel). Your business keeps ownership, and you can remove the partner at any time.

Steps

  1. Open Settings in Meta Business Suite for your business portfolio.

  2. In the left menu, under Users, click Partners.

  3. Click Add, then Give a partner access to your assets.

    Meta Business Suite Settings › Partners with the Add button highlighted

    The Add menu with Give a partner access to your assets highlighted

  4. Enter the business portfolio ID your agency sent you in Partner Business ID and click Next.

    Add a new partner dialog with the Partner Business ID field highlighted

  5. Choose the assets to share and the access for each (see below).

  6. Click Assign assets. If another person with full control has to approve, ask them to.

What to share

Asset Access to give
Ad account Manage campaigns and View performance
Facebook Page Ads, Content and Insights
Instagram account Ads, Content and Insights
Dataset (Pixel) Manage events dataset if the agency sets up tracking, otherwise Use events dataset
Catalog (online stores) Manage everything if the agency runs your product feed, otherwise Basic

Our notes

  • Keep finance with you. “Manage ad accounts” (full access) also controls payment and permissions. An agency running campaigns doesn’t need it.
  • Meta’s naming changes often. You may see “full control” in some screens and “full access” in others. They mean the same thing.
  • Common mistake: sharing the Page but not the Instagram account. Instagram ads then run from the Page only, without your Instagram name on them.
  • What happens next: we check the dataset’s events and your domain verification before launching anything.

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FAQ

Questions

Should I add the agency's people as users instead?

No. Partner access gives the agency one connection that they manage on their side. When you end the work, you remove one partner, not a list of people.

Can the agency share my assets with someone else?

No. Meta lets only the business that owns an asset share it with another business portfolio, even when the partner has full access.

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